Online Press Release Distribution No Longer Helps SEO. True or False?
A well-worn Internet marketing tactic is to distribute press releases through an online distribution service that syndicates your press release to a myriad of news websites. If it’s well-written and...
View ArticleWebsite Copywriting Tips from Warren Buffett
If your website copywriting was as engaging as Warren Buffett’s communications, do you think your website’s visitors might hang out longer on your website? What are his communication secrets? How can...
View Article6 Compelling Reasons To Start Guest Blogging Now
When I mention that I’ve been guest blogging for some of my clients, I sometimes get a blank stare from business associates. This tells me that while guest blogging is a hot topic in the internet and...
View ArticleWhat’s Next for Google After Hummingbird?
By guest author, Jake Magleby For its 15th birthday Google gave itself a present — a brand new search engine algorithm. On September 27, 2013 Google announced the new Hummingbird algorithm. This update...
View Article5 Factors That Can Ruin Your Blog’s Traffic
by Jake Magleby Site traffic is the gold of the Internet. Without it, no matter how great your blog’s content or design, your site will sit unappreciated and unseen. Don’t let your hard work go to...
View Article5 Everyday B2B Sales Problems that Content Marketing Solves
by Carolyn Frith A potato chip. A jet engine. While it’s competitive and costly to market potato chips, most marketers would agree that it’s far less complicated than marketing a jet engine. Why? The...
View ArticleHow to Put an End to Hit or Miss Content Marketing
by Carolyn Frith According to Quote Investigator, a woodsman was once asked, “What would you do if you had just five minutes to chop down a tree?” He answered, “I would spend the first two and a half...
View ArticleThe B2B Content Map Template
You have completed your persona research. Now you have a full understanding of your target market and the questions they ask related to your product category. Now what? It’s time to create a content...
View ArticleFor Content Marketers: The Anatomy of a Meaningful Marketing Story
Use this infographic to guide development of your marketing stories. Create more engaging stories, generate better results. Like this infographic? Get content marketing training from Copyblogger Media...
View ArticleB2B Content Marketing Trends For 2015
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